Risnawati, .R. et al. 2022. BUSINESS INNOVATION IN MICRO, SMALL, MEDIUM ENTERPRISES (MSMEs) (CASE STUDY ON PUTZA COFFEE SHOP) . Proceeding of The International Conference on Economics and Business. 1, 2 (Dec. 2022), 448–462. DOI:https://doi.org/10.55606/iceb.v1i2.197.